The growing hemp textile trend is exciting news for businesses and consumers alike, as the demand for eco-friendly sustainable products keeps increasing.
Luckily, some big names in the fashion industry are turning to greener alternatives for their textiles, and hemp clothing is on the rise.
Patagonia offers a hemp clothing line mainly geared towards rough outdoor work, as hemp provides the perfect protection against the elements, and wear and tear. They also offer everyday men’s and women’s wear, and even have some hemp clothing for babies.
prAna, which is part of Columbia Sportswear offers unique active wear apparel geared towards specific activities, including yoga, climbing, hiking, fitness, and travel. prAna notes that hemp textiles are ideal for active wear because it is lightweight and breathable, much like linen. Hemp stays strong and durable even after repeated washings. prAna blends their hemp with other materials like organic cotton, recycled polyester, and spandex so their hemp clothing line does not wrinkle.
There’s still a long way to go before hemp textiles are mainstream, and many of these brands are using hemp brought in from overseas, however, with the 2018 Farm Bill being approved which allows legal cultivation of hemp in the USA, expect to see many clothing brands adopting this versatile and eco-friendly textile in the very near future.